It is an ambitious vision, but we believe in it.
We can reach the vision if we get Europe on the move.
In past decades we discovered that smoking was one of the biggest threats to public health, causing millions of deaths and costing huge amounts in public spending.
But now we know there is a growing threat that is ready to overtake smoking:
lack of physical activity!*
Two thirds of the adult population in Europe do not meet the recommended level of physical activity, which is 30 minutes per weekday.**
Europe needs, must and absolutely has to get moving again!
MOVE Week is an annual Europe-wide event showcasing the benefits of being active and participating regularly in sport and physical activity.
MOVE Congress is one of the few conferences in the world, which focuses solely on recreational sport and physical activity.
MOVE Transfer identifies physical activity initiatives that have run successfully in one setting and transfers them to a new setting.
MOVE Quality identifies initiatives, builds the capacity of the organisations delivering them and rewards their achievements.
Due to the threat of the physical inactivity ‘pandemic’ and related serious health issues, physical activity has climbed international and national political agendas. However, there is still a gap between political agendas and actions. The goals to make people more physically active can only be reached by innovative and practical solutions which we are working to implement on European level.